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My New Career in Marketing

The New Year is traditionally a time for fresh starts, and this certainly applied to me at the end of January when I took up my new post as Marketing Assistant within Lanyon Bowdler’s Marketing Department. 

I started working for Lanyon Bowdler in September last year, having relocated to Shrewsbury from Aberdeen.  I initially worked in the Clinical Negligence department, and so this post was quite a change of direction for me, and aside from it appearing incredibly interesting, I thought it would be a new challenge, and I have not been disappointed so far!

Despite only having been here for just over four weeks, already I’ve had a fascinating insight into how the Marketing department raises the profile of the firm, and all the various different tools it uses to do this.   I’ve also discovered just how much support Lanyon Bowdler provides to local businesses, schools, and charities - which is where a lot of my work will be generated!

Aside from the usual new job hurdles, such as finding out where everything is kept, learning new systems, etc, my first few weeks have involved getting to grips with, and editing, a huge database of contacts, together with handling the arrangements for an Employment Law Seminar chaired by John Merry, partner and head of the Employment Law department, which was held at the Park House Hotel in Shifnal on 11 February.  It all paid off, however, as the seminar was successful and our feedback was very positive.  It was a real case of ‘in at the deep end’, but I did say I liked a challenge…..!

It also appears that I’ve joined just at the right time too, as the forthcoming months are packed with shows, seminars, careers fayres and other events, such as the Burwarton Agricultural Show on 5 August 2010, and the Shrewsbury Flower Show on 14 and 15 August 2010.  As part of Lanyon Bowdler’s involvement in the Flower Show, we will be creating a garden in conjunction with the charity Headway Shropshire, who are being sponsored by the firm.  This is all very exciting for me as I really enjoy gardening!

As with any new job, there is always a lot to learn and it can initially be quite daunting, but my working environment is very friendly and I am receiving fantastic support so I can only Iook forward to the months ahead!